Why are Blockaroo blocks quickly becoming a favorite among parents?- Blockaroo blocks are the easiest-to-use building blocks ever created.- They are an award-winning STEM toy developed by teachers.- They have earned the Mom?s Choice Gold Award, Tillywig Brain Child Award, and the Parent and Teacher Choice Award.- All Blockaroo blocks are safe to play with in the bath!- This innovative magnetic system allows the blocks to connect like magic and never repel.- Blocks rotate 360-degrees when connected and make a satisfying click sound, creating a multi-sensory experience that your kids will love!- These large, soft foam blocks teach important early STEM skills such as counting, sorting, and stacking for toddlers while stimulating tactile and sensory development.- Blockaroo non-toxic magnetic blocks are safety tested to exceed the highest international toy standards.These sturdy blocks are designed to grow with your child. Younger children love the bright colors, playful sound and easy-connect building system that encourages tactile learning and shape recognition. Older children are fascinated by the endless building possibilities provided by the 360-degree rotation capability and the mix and match nature of these blocks. The interactive elements of Blockaroo building toys encourage socialization and teamwork so they?re perfect for classrooms and bringing families together for quality time.Blockaroo blocks are also so much fun in the bath! The foam bricks float and even stick to most bathtubs due to the metal liner common inside most tubs. They keep kids learning and having fun in the bath, transforming bath time into an experience parents and kids look forward to!Blockaroo blocks are also easy to clean. Whenever they need to be cleaned or sterilized, just pop them in the top rack of the dishwasher and they?re as good as new!